This Notice at Collection applies to California residents and supplements our Privacy Policy. It explains the categories of personal information we collect and the purposes for which it is used at or before the point of collection. See our Privacy Policy for additional details about our data practices.

The categories of personal information listed below are used for the purposes described in this section, as applicable depending on the context in which the information is collected.

Identifiers and Contact Information
Name, email address, postal address and phone number.

Account and Transaction Information
Account credentials, order and purchase history, and payment-related information (processed securely by our service providers).

Customer Support Information
Communications, enquiries and complaints.

Marketing and Preferences
Preferences, survey responses and engagement information.

Technical and Usage Information
IP address, device identifiers, browsing activity and usage data.

Location Information
General location information and, where you provide your consent, precise geolocation.

Advertising and Tracking Information
Identifiers, cross-device data and inferred interests.

User-Generated Content
Reviews, comments and photos that you choose to provide.

Inferences
Preferences and characteristics derived from the information we collect.

Sensitive Personal Information
We may collect limited sensitive personal information as part of our skin analysis tool service. This includes skin condition data. This information is only used, with your consent, to provide the requested analysis and recommendations. It is not used for cross-context behavioural advertising or shared with third parties for advertising purposes.

We use personal information for the following purposes (as applicable depending on the context in which it is collected):

• Process orders and transactions
• Create and manage customer accounts
• Provide customer service
• Send marketing communications
• Personalize experiences and product recommendations
• Analyze and improve services
• Deliver advertising and measure effectiveness
• Maintain security and prevent fraud
• Comply with legal obligations

We do not sell personal information for monetary consideration. We share personal information with service providers and advertising partners for cross-context behavioral advertising, audience creation, and performance measurement. You can opt out of the sharing of your personal information here:

We retain personal information for as long as reasonably necessary to fulfill the purposes described above. Retention periods vary depending on the nature of the information, the business purpose, and the context in which it is collected. In determining how long to retain personal information, we consider factors such as:

• the duration of our relationship with you (for example, as long as you maintain an account or interact with our services);
• whether the information is needed to provide requested products or services, including personalized recommendations;
• applicable legal, tax, accounting, and regulatory obligations; and
• the need to retain information for security, fraud prevention, or dispute resolution purposes.

We do not retain personal information for longer than is reasonably necessary for the disclosed purposes.

If you have any questions about this Notice or our privacy practices, please see our Privacy Policy or feel free to get in touch with our Data Protection team in the following way:

Full name of legal entity: ELEMIS USA, INC.
Email address: [email protected]
Post address: 111 West 33rd Street, Suite 1910 New York NY 10120