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Cleansing Balm vs Oil: What's The Difference?

2025-12-10

What’s the Difference Between Cleansing Balms and Cleansing Oils? The small (but often overlooked) step of cleansing in the a.m. and p.m. can make all the difference in your complexion. Enter: cleansing balms vs cleansing oils.

What’s the Difference Between Cleansing Balms vs Cleansing Oils?

With the new year comes the promise of a clean slate: new exercise regime, fresh set of goals, the list goes on. Fortunately, when it comes to skincare, there’s no need to do a big overhaul. The small (but often overlooked) step of cleansing in the a.m. and p.m. can make all the difference in your complexion. Enter: cleansing balms vs cleansing oils.

So, what are they? Unlike sudsy “soap” formulas of the past, balm and oil cleansers are formulated with many of the same natural oil-based ingredients. They work by dissolving excess sebum, makeup and other impurities, so they can be rinsed away. The major difference between cleansing oil and balm is texture.
Not sure how to pick the best cleansing balms and oils for your skin? Here’s everything you need to know.

Balm Cleansing Pros and Cons

Cleansing balms have a unique three-in-one transformative benefit. They have a creamy texture that melts into a silky oil as you massage it onto skin. When you add water, the oil transforms into a milky emulsion that easily rinses away all the dirt. Cleansing balms are the most gentle way to clean your skin, all while adding nourishing ingredients tailored to your skin type.

Learn more about what a cleansing balm is here.

Using a balm cleanser requires a specific method:

Step 1: Smooth a generous layer of creamy formula onto dry skin.

Step 2: Use your fingers to massage it into your skin using circular motions. This step will warm the formula into oil and help to break down makeup and impurities.

Step 3: Splash your face with warm water, which will transform the formula into cleansing milk that rinses away.

Step 4: Use a damp cleansing cloth to pat your face dry.

Pros and cons of cleansing balms

Pro 1: Targets specific skin needs. You can choose a hydration, oil control, or resurfacing.

Con 1: More expensive. You have to use a generous dollop for each wash, which means you’ll need to restock more often.

Pro 2: Travels easily. The mess-free texture and jar container make balm a more convenient choice when you’re on the go.

Con 2: Takes a bit more effort. Using a balm requires a few minutes and use of a fresh cleansing cloth.

Pro 3: Creates self-care routine. The ritual steps of using cleansing balm give you time to focus pampering yourself.

Con 3: Might feel heavy. Balms impart a layer of hydration that might feel unnecessary for those with oily skin.


Oil Cleansing Pros and Cons

Cleansing oils are a great choice if you wear makeup. They are most effective at removing long-wear makeup and water-resistant sunscreen, which tend to cling to the skin. Cleansing oils typically contain a mixture of botanical oils that emulsify with water to rinse away cleanly. They work best if you take a moment to massage the formula into your skin using circular motions.

Pros and cons of cleansing oils

Con 1: Fewer benefits. The formula rinses away, by design. So you don’t get an extra layer of treatment. 

Pro 1: Great for all skin types. Cleansing oils are not designed to leave behind a layer of hydration, so they work on all skin types.

Con 2: Not great for travel. With liquid formulas, there’s always a chance of spills and questions through airport security. 

Pro 2: More affordable. One bottle will last quite a while.

Con 3: Might cause breakouts. This formula stays in oil form, so if you leave a trace behind, your skin may react. Take care to remove residue from the hairline, chin and nostril area.

Pro 3: Fastest option. Cleansing oil is arguably the fastest makeup-removal method. 

Con 4: Thorough for big jobs. Cleansing oils are better at dissolving long-wear makeup and sunscreen.

Which Type of Cleanser Is Right For Me?

Ultimately, choosing the right cleanser for you comes down to personal preference and lifestyle. You can adequately clean your face with a cleansing oil or cleansing balm, but you’re better off with a more thorough approach.

The Benefits of Double Cleansing

We’re advocates of double-cleansing, a method of cleaning your face twice. You use a cleansing oil first to break down any makeup and excess oils from the day. Then, the cleansing balm can further cleanse your skin, whilst addressing skin concerns with ingredients to hydrate, smooth or exfoliate or treat blemishes. Added bonus? Double-cleansing will assure that any treatment and moisturisers you use afterwards is not done in vain. They’ll sink right in.

Now you can check “Great skin” off your resolution list. That was easy. No matter where this year takes you, you’ll have skincare to make you look and feel your best. Take your pick.